Rare fossils from prehistoric creatures are inside its 2008-09 Champs Hockey and the million year-old-plus bones are now on their way to collectors.
Upper Deck shared some of the finished cards last week at the industry’s annual trade show in Tampa, Florida.
The cards are extremely thick, roughly ten times the thickness of a normal card so it was necessary to make them available as “exchange” cards so they could not be detected and cherry-picked in packs. Collectors who found and registered the exchange cards with Upper Deck are now starting to receive their cards.
“There has never been anything like these cards before, especially the cards with the teeth,” said Josh Zusman, Upper Deck’s hockey brand manager. “The cards are very thick and it is almost as if the specimen is showcased in a miniature shadowbox.