Topps says users of its BUNT app have collected more than 150 million digital baseball cards since the product’s launch in 2012. The company released some sales figures Monday as part of an Opening Day promotional push for the 2015 version of the app.
Topps says it will also make use of some its archive photos from past years by creating high-definition, digital card releases of players from the 1950s on up, for use in the game.
Topps BUNT 2015 includes an updated design, what the company calls “an easier to use interface” as well as new contests featuring real-time scoring, similar to fantasy baseball.
BUNT, along with Topps’ other digital collecting apps, HUDDLE, KICK, and Star Wars have attracted more than two million registered players who have ‘unwrapped’ more than 90 million packs of digital cards since 2012.
“Topps is continuing to deliver on the mission of revolutionizing how fans collect and interact with their favorite sports and athletes,” said Chris R. Vaccaro, the company’s Director of App Production. “We’re excited to bring fans an even more interactive experience in 2015.”
Topps says its app users have spent close to 2,000 years of total time using them in the last 12 months, with more than one pack per second being unlocked. Perhaps most importantly for the company, people from more than 50 countries have purchased digital cards in the BUNT app.
The new contests being offered with the 2015 edition enable users of BUNT to be grouped together to compete for rewards. Winners are determined by the total number of points earned by the cards in their decks, which they play in real-time. Players compete as player statistics are transformed into points based on the BUNT scoring system assigned to each statistical category.
Fans can construct a deck of cards that will be used to score exclusively in each league and have the option to have BUNT Auto-Build the deck, which will create a deck based on the highest scoring cards at their highest boost levels regardless of team.
BUNT cards are also being bought and sold on eBay.
Topps BUNT 2015 is free on the App Store for iPhone, iPad and iPod touch or in the Google Play Store for Android devices and can be downloaded here.