Twenty-first century marketing has seen massive changes in the way all types of businesses connect with current and potential customers. The sports memorabilia field is no different. New Jersey-based Just Collect is eBay's largest seller of vintage sports cards and memorabilia, and while they can build lists of clients' contact information through buying and selling online … [Read more...] about Social Media Marketing is Sometimes Just Plain Cool
Media
Elway Pumps Topps on Media Tour
Cal Ripken spent the opening days of the 2010 baseball season fulfilling his role as spokesman for the Million Card Giveaway launched by Topps. Now, it's John Elway's turn to handle the football kick-off. Topps had Elway sign a box of its 2010 base products, which it will give away to one collector on its Facebook page on Wednesday. Elway, the 50-year-old Super … [Read more...] about Elway Pumps Topps on Media Tour
Pokemon Suing Beckett
Yes, there is a Pokemon Company International and they're none too pleased with Beckett Media. Haven't been for awhile now, it seems. The two sides have been sparring via email and phone tag for about the last four years over something that on the surface seems a little wacky. According to court papers obtained by Sports Collectors Daily, Pokemon, based in Washington, … [Read more...] about Pokemon Suing Beckett
Media coverage of the National
The National Sports Collectors Convention is still newsworthy in the mainstream media. Here's what they were writing about. … [Read more...] about Media coverage of the National