Topps has brought its “Living Set” concept to pro wrestling. Three years after debuting its MLB version and without much fanfare, the company showed off the first two cards in its WWE series on Monday: WWE Hall of Famers “Stone Cold” Steve Austin and Trish Stratus. The Living Set concept is an ongoing series of cards, with a couple of new additions to the … [Read more...] about Topps Brings Living Set to WWE
2018 Topps Living Set Baseball
Carl, Mike Yastrzemski Get Topps Living Set Cards
It's not every day you can buy a card of a grandfather and grandson that are part of the same baseball card issue, but the Topps Living Set is sort of built for those sly bits of marketing. The ongoing weekly releases of fresh cards based on the classic 1953 Topps set continued during the holidays with Wednesday's release of two new players: Hall of Famer … [Read more...] about Carl, Mike Yastrzemski Get Topps Living Set Cards
Notes: Trout Living Set Card; Interviews, Podcasts and NHL Game-Used
The Topps Living set checklist has now reached 200 cards. The company saved card #200 for Mike Trout, who gets his first and, probably, only card in the ongoing set this week along with Martin Prado and Christian Stewart. Pretty good timing. With his grand slam and RBI single Wednesday night, Trout is now hitting .420 in 69 career at-bats with the … [Read more...] about Notes: Trout Living Set Card; Interviews, Podcasts and NHL Game-Used
Notes: Stan Finally Gets a ’53 Topps Card; Jimmy Fund Auction Underway; NBA All-Star Gear
Collectors have long wondered what a 1953 Topps card of Stan Musial might have looked like. Now, we have one. Well, sort of. On Wednesday, Topps revealed the three newest cards in its weekly Living Set program and Musial was one of them. Like all of the Living Set cards, the Musial was created in the style of the '53 set by artist Mayumi … [Read more...] about Notes: Stan Finally Gets a ’53 Topps Card; Jimmy Fund Auction Underway; NBA All-Star Gear
Topps Named Top 2018 Sports Marketer Finalist
For the second straight year, the Topps Company has been named one of NY Sports Journalism's Top Ten Sports Marketers of the Year, this time for its Living Set project. Introduced as a never-ending homage to players past and present, Living Set cards created by a an artist in the style of the 1953 Topps set and are released on a weekly basis through the company’s website. … [Read more...] about Topps Named Top 2018 Sports Marketer Finalist
Retiring Wright Gets Topps Living Set Card
A popular player with fans and having endorsed Topps before, it's a good bet David Wright will probably appear in future releases after he retires this weekend but he's getting one final new card--one that will coincide with his final game. Topps has announced Wright as one of this week's three new cards in its ongoing Living Set. The 1953-style issue of the Mets' … [Read more...] about Retiring Wright Gets Topps Living Set Card
Topps Living Set Acuna Card a Huge Seller
Fans and collectors bought more than 46,000 "Living Set" cards of Atlanta Braves' rookie Ronald Acuna during the seven-day sales period that ended early Wednesday afternoon, setting a record for the newly launched on-demand platform and nearly tripling the number of the biggest selling Topps NOW card to date. Acuna, the 20-year-old who made his MLB debut late last month, was … [Read more...] about Topps Living Set Acuna Card a Huge Seller
Topps Sells Over 20,000 Living Set Cards as Week 2 Group Launches
Topps sold more than 20,000 “Living Set” cards during the first week of the new program’s debut. The never-ending issue promises three new baseball cards created in the design of the 1953 Topps set and offered online for one week only. No player will be featured more than once unless that player joins a new team. The first week of cards created by sports artist … [Read more...] about Topps Sells Over 20,000 Living Set Cards as Week 2 Group Launches
Topps “Living Set” Baseball Offers A Never-Ending Checklist
You’ve heard of living wills. Topps is introducing a new idea in card collecting: A living set. Topps Living Set Baseball is unlike the standard releases that are issued from year to year. This online-exclusive product is issued for one week and is open-ended, meaning that the checklist never ends. At least in theory. It also means that there will be only one card of … [Read more...] about Topps “Living Set” Baseball Offers A Never-Ending Checklist