A shaky economy and a natural downturn from the boom years have staggered the hobby, but with winning teams and new products, Boston area shops say they’re doing OK.
Investing in rookie cards is a much more complicated science than it was 25 years ago. Those who walked into sports card shops had no more than three choices when it came to treating the hobby like the stock market.
Now, it’s a smorgasboard.
Those who were burned when the speculative market went south in the 1990s aren’t anxious to jump back in, but even though that element of the market may have accounted for sales, it wasn’t necessarily good for the hobby.
Who’s left? Lots of people–young and old–who love sports and still can’t resist the lure of an unopened box or a showcase full of high grade star cards. At least that’s the case in sports-crazy parts of the country lucky enough to have a current history of successful teams–like the Boston area.
The Boston Glboe looked into the state of the hobby, visiting shops and talking to collectors and industry folks.