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You are here: Home / Business/Industry News / Sports Memorabilia Business News / Russell Wilson Signs Autograph Deal with Fanatics

Russell Wilson Signs Autograph Deal with Fanatics

July 26, 2021 By Rich Mueller

Another big name athlete has committed to exclusive autograph sessions with Fanatics.

On Monday, the company announced an exclusive, multi-year partnership with Seattle Seahawks quarterback Russell Wilson. Under the new deal, Wilson will join Fanatics’ roster of current and former athletes housed under the company’s memorabilia and collectibles division, Fanatics Authentic. 

Wilson will sign items related to both his NFL and college careers including footballs, helmets, jerseys and other items.  Some will carry inscriptions.  One autograph session has already taken place.

Fanatics also says “a select assortment” of Wilson’s game-used equipment be made available for sale.

“Fanatics is at the top of the game for memorabilia and collectibles, and I can’t think of a better partner in this area,” said Wilson. 

Wilson will start his tenth NFL training camp this week and is one of the league’s most accomplished players both on and off the field.  An eight-time Pro Bowler, Wilson has led the league in both passer rating and touchdowns, and is also the winningest quarterback in Seattle Seahawks history, leading the franchise to a championship in Super Bowl XLVIII. 

His commitment to serving local communities – highlighted by the creation of the Why Not You Foundation, a nonprofit dedicated to children’s health, education and fighting poverty – saw Wilson named the NFL’s Walter Payton Man of the Year in 2020. He was also one of the first athletes to join the All In Challenge, one of the largest digital fundraisers ever that was started by Fanatics executive chairman Michael Rubin and raised $60M to combat food insecurity at the height of the pandemic.

Prices on SportsMemorabilia.com, Fanatics sister site, start at $307.99 for 8×10 photos.  Mini helmets and larger photos run $384.99 with full-size helmets significantly higher.

“Russell Wilson is one of the NFL’s most exciting players, but more importantly is one of the great ambassadors for the game and across the sports world overall,” said Fanatics executive vice president Victor Shaffer. “Throughout all stops in his football career Russell has developed great relationships with his fans, and we’re thrilled to begin this partnership and find new, innovative ways to bring them closer to him.”

In addition to creating a complete range of memorabilia and collectibles products, Wilson and Fanatics will also be collaborating on a variety of fan engagement events and experiences throughout the course of the partnership.

Wilson joins Tom Brady, Trevor Lawrence, Joe Burrow, Peyton Manning, Jerry Rice, Charles Woodson, Zion Williamson, Shohei Ohtani, Pete Alonso and Sabrina Ionescu on the list of athletes who sign autographs that are sold through the company.

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About Rich Mueller

Rich is the editor and founder of Sports Collectors Daily. A broadcaster and writer for over 40 years and a collector for even longer than that, he's usually typing something somewhere. Type him back at [email protected].

Filed Under: Sports Memorabilia Business News Tagged With: exclusive autograph deal, Russell Wilson

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