Panini’s annual Black Friday hobby shop promotion is back for another year. Participating stores will hand out free two-card packs of shop-exclusive cards to customers on Friday, November 24.
The NFL side will offer a 75-card base set with 25 rookie cards numbered to 399 part of the checklist. There will also be parallels to the base set, numbered to anywhere from 1 to 50.
There will be a 25-card Panini Collection set, a 25-card Super Bowl Memorabilia relic set with pieces of game-used footballs and end zone pylons from Super Bowl LI, a Tools of the Trade memorabilia card set along with Salute to Service, Black Friday Patch cards and holiday-themed subsets.
The Multi-Sport packs will have much the same configuration as the NFL packs with the same base card, numbered rookie cards and parallels, plus the Panini Collection inserts, Rookie Memorabilia, Rookie Headbands and Tools of the Trade cards.
owners must order certain Panini products in order to get the free packs to give out with a corresponding number of packs awarded for each case the dealer orders from Panini’s list. That group of products they’ll need to buy from distributors includes 2017 Panini Prestige, Unparalleled and Playoff Football,2016-17 Grand Reserve, Noir and Preferred basketball, Nobility soccer as well as Select and Absolute NASCAR.
Black Friday packs are exclusive to card stores but Panini also has a Cyber Monday promotion planned for case breakers.