Upper Deck is holding its Certified Diamond Dealers Conference in Orlando, FL this week.
Among the announcements made Wednesday was the creation of a new NBA licensed product called Supreme Hard Court that might warm the hearts of those who remember when the company had a league trading card license. They’ve acquired an old NBA floor and turned it into 5×7 autographed pieces that will be packed two to a box. Michael Jordan, LeBron James, Steph Curry, Dennis Rodman, Ben Simmmons, Dirk Nowitzki and other notable names will be featured.
.@UpperDeckSports announces new AMAZING UDA product Supreme Hard Court. 5×7 pieces made from the Charlotte Bobcats court. 17 signers. 2 pieces per box. $500SRP. Includes Jordan in Bulls uniform!! More to come. Releases next week. #CDDConference pic.twitter.com/uEQGP1Sukz
— GoGTSLive (@GoGTSLive) January 10, 2018
They also highlighted some upcoming plans for their NHL trading card line.
First info on 17/18 @UpperDeckHockey Ultimate Collection – Connor McDavid Ultimate Inscriptions cards where collectors get the card personally inscribed to them. Only 5 available! @SportsCollector
— Michael F (@MikesStadiumSC) January 10, 2018
First info on 17/18 @UpperDeckHockey Premier – Legendary Sticks using the inside of sticks with Maurice Richard, Mikita, Sakic and more. Also hard signed dual booklet cards with possible Gretzky/Messier and more @SportsCollector
— Michael F (@MikesStadiumSC) January 10, 2018
The company brought in a Hall of Fame running back for a meet and greet.
Hanging out with Barry Sanders at the #CDDConference @UpperDeckSports @CardiacsSports What a nice guy! pic.twitter.com/t8iIDHybdk
— Jay Dudley (@SportsZone88) January 10, 2018
…and then one of the NHL’s all-time greats:
4 x #stanleycup champion Patrick Roy surprises fans at a conference for @UpperDeckSports in Orlando. @MikesStadiumSC @NHL @HockeyHallFame @Avalanche @CanadiensMTL pic.twitter.com/YQCeWC9Hu6
— Philip Pritchard (@keeperofthecup) January 11, 2018
Sports agent J.B. Bernstein, who once worked on the company’s Carlsbad, CA campus, was the keynote speaker during a Wednesday luncheon.
I have been the keynote for a lot of events and companies, but today was really special. Without the years I spent at @UpperDeckSports I would not be where I am today. pic.twitter.com/qdfOffwqXo
— JB Bernstein (@jbbernstein) January 10, 2018
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