In the hours before Super Bowl Sunday, the ring given to Johnny Unitas for the Baltimore Colts’ victory in Super Bowl V sold for $258,500.
It was one of numerous items from the Hall of Fame quarterback’s career consigned by his family for the 17th annual Super Bowl Auction held in Las Vegas Saturday. Unitas started the game against eh Dallas Cowboys but was knocked out in the second quarter with an injury and didn’t return.
The price for his Super Bowl ring was more than $100,000 higher than what the winning bidder paid for Unitas’ historic 1958 NFL championship ring when he led the Baltimore Colts to an overtime win against the New York Giants that raised the profile of pro football across the country.
Unitas’ Hall of Fame ring from his 1979 induction netted $38,175 while his 1967 NFL MVP award went for $64,625. A pair of Unitas’ famous high-top cleats sold for $27,025.
A 2014 autographed game-worn Tom Brady jersey tied the Unitas Super Bowl ring at the top of the results, bringing $258,500.
The Patriots jersey was photomatched by MeiGray to the Sept. 7 season opening game against the Dolphins. Brady would go on to win his fourth of seven Super Bowl titles that season.
Items from the career of Hall of Fame offensive lineman Anthony Munoz were offered in the sale. A game-worn 1980s jersey of the Cincinnati Bengals star sold for $16,450 while the uniform he wore In the last game of his NFL career realized $11,456.
Other items sold included:
- 2023 Brock Purdy game-worn jersey $30,550
- 2022 Lamar Jackson game-worn jersey $22,325
- 1980s Ronnie Lott game-worn helmet from Munoz collection $19.975
- 1997 Dan Marino game-worn jersey $17,625
- Game-used Super Bowl XXXVIII football $14,100