The jersey Joe Montana wore during two of his four Super Bowl victories is now the most expensive football jersey sold at auction.
The winning bidder at Goldin will pay over $1.2 million after a late surge of bidding Wednesday night for the San Francisco 49ers shirt worn by Montana in Super Bowl XIX and again four years later in Super Bowl XXIII.
The story behind the jersey is a good one.
It was on Montana’s back in January 1985, when the Niners beat the Miami Dolphins 38-16. It went into a scrapbook and when Montana arrived in the locker room and unpacked a bag prior to the team’s appearance in Super Bowl XXIII, he found it—along with a note from his wife Jennifer. She’d pulled it from a scrapbook she’d been keeping and put it inside the bag with a note indicating he might want to wear the lucky jersey again. That’s the game in which Montana led the 49ers on a 92-yard game-winning drive that ended in a touchdown pass to John Taylor. Montana’s playbook from that game sold for $10,200.
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The $1.2 million price for the jersey broke the the previous auction record of $480,000 paid in January of last year for a Tom Brady 2021 regular season jersey.
Montana consigned numerous items from his career to the auction including his jersey from Super Bowl XXIV, when the 49ers walloped the Denver Broncos 55-10, still the biggest margin of victory in Super Bowl history. That one sold for $720,000.
“It’s only right that the two greatest quarterbacks of all-time are still trading off records, even in retirement,” Ken Goldin, founder of the eponymous marketplace, stated. “Montana was already in rarefied air with four championship rings and three Super Bowl MVPs — [and] with the record-breaking sale of his Super Bowl XXIII jersey, Montana has surpassed Tom Brady on top of that mountain.”
Other items sold included the uniform from his final 49ers game ($232,800); his shirt from Notre Dame’s first ever “green jersey game” in 1977 when Notre Dame beat USC ($115,200); the uniform from his last NFL game with the Kansas City Chiefs ($92,400), the ball from his last touchdown pass with the 49ers ($43,214); his Football Hall of Fame gold jacket ($36,000) and personal HOF bust ($14,401) and a jersey from his high school football career in Pennsylvania ($36,000).
Several of his signed NFL contracts and game balls were also sold.
A portion of the proceeds raised through the auction will be directed to The Four Rings Montana Family Foundation, which supports children’s charities.