It was 12 bucks to get into the game and even after kickoff you could have bought as many as you wanted.
Consider it a missed opportunity.
Unused tickets to the first Super Bowl game…heck, any Super Bowl game…are valuable. Grading has brought out investors and collectors who appreciate a little organization. One high-grade ducat to that first AFL vs NFL contest in Los Angeles more than 50 years ago is about to set a new record price.
Heritage Auctions is offering one of the two PSA 8 (NM/MT) examples of the Super Bowl I ticket in its February Platinum Night Auction. With bidding still open through Saturday night, the high bid is at $55,000. Factoring in the buyer’s premium, the price is at $66,000 which would already make it the single most expensive vintage Super Bowl ticket of all-time. The other Super Bowl I full ticket graded 8 sold for $26,290 four years ago.
There were thousands of empty seats in the L.A. Coliseum on that January day in 1967 when Vince Lombardi’s Green Bay Packers scored 21 unanswered points to pull away from the Kansas City Chiefs, 35-10 but most unused tickets were apparently tossed as no significant quantities have ever been found. In fact, PSA has graded fewer than 50 Super Bowl I tickets in any grade. While there are undoubtedly many residing in private collections that haven’t been graded, the number of full tickets still remains relatively small.
Until now, the record for a single Super Bowl ticket was $59,097 paid for a PSA 6 example of the Super Bowl III ticket sold two years ago. A PSA 7 Super Bowl II full ticket realized $36,718 in 2015.
The auction, which includes hundreds of sports cards and memorabilia, will conclude over a two-day period Saturday and Sunday.
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