There will be about 100 footballs used during Super Bowl 51, all of which will be tagged with synthetic DNA ink by PSA to deter counterfeiting. The company has been handling the process at the NFL’s championship event for over ten years.
Each rear sideline pylon and the commemorative coins used during the pre-game coin toss will also be tagged. PSA says the special application is invisible to the naked eye and virtually impossible to replicate.
Prior to the game, a PSA/DNA representative will mark each ball, rear sideline pylon and coin toss coin with the company’s proprietary synthetic DNA, visible only when illuminated by a specific laser frequency.
Following the game, a portion of the PSA/DNA-authenticated items will be offered on the NFL’s auction website
to benefit league and team charities. The remaining items will be split between the organizations of the two competing teams.
“Game-used items are always a commodity, especially items surrounding a game at the pinnacle of a sport, such as the Super Bowl. As a collector, you want the peace of mind knowing that what you are purchasing is, in fact, authentic and game-used,” said PSA/DNA President Joe Orlando. “Staying on the cutting edge is key to curtailing counterfeiting.”
- Super Bowl 51 Gold Flip Coin
- Price: $39.99
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