I’m still more of a vintage guy but I have to say I am falling in love with Topps Heritage and our local Target store is going to be our best man.
1962 was a favorite set to begin with and this product really is tailor-made for the Heritage concept. The photos even have that rather harsh look that make player out to be much older–and more ugly–than they actually are.
I bought one blaster box last week just to check out the product and managed to pull a Dave Hillman autograph. Monday, while running an errand, I grabbed another one.
Out popped a Real On
e Hanley Ramirez redemption card–and directly behind it–a Ray Rippelmeyer auto (#1 of 62). The same box yielded a Red Sox Rippers refractor (say that 5 times without tripping). I think I got my $20 worth (actually $18 thanks to the 5% cash back concept).
I also like seeing managers in the 2011 Heritage product. It was neat to see Don Mattingly’s first managerial card pop out of one of the packs.
One thing I don’t understand is why Topps didn’t create a new set of Babe Ruth cards for the “Babe Ruth Story” subset instead of just reprinting the old ones.
It’s important for the card companies to put some good stuff in their retail products since that’s where new collectors are often born. Hobby shops may curse the retailers at times, but since your corner drug and grocery stores aren’t selling cards anymore, there has to be a mainstream outlet. Many areas of the country don’t even have card shops anymore. If your hobby business has a solid online presence, those are potential customers.
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