With its ever popular high end The Cup product still a month away, Upper Deck 2011-12 Ultimate Collection hockey has a chance to gain a foothold with collectors hungry for some product. Ultimate Collection arrived Tuesday at most North American hobby shops, with each four card pack/box retailing for around $100.
Each 15-count case should have four patches, one Ultimate Auto Rookie SP and one autographed memorabilia card. The 1-of-1 NHL shield patches will be among the sought after pulls as well. Upper Deck says the Ultimate Auto Rookie SP quantities will be more than double what was placed in the product last year.
This year’s rookie class isn’t quite as strong, but the big names from the past are always among the more sought after cards from high end hockey product anyway.
Here’s a gallery:
Upper Deck’s 2012-13 NHL O-Pee-Chee product will be the first hockey product of the season and it also features a huge 600-card base set. As a special promotion for Canada, Upper Deck will offer collectors in that area a special wrapper redemption promotion. These will be offered through Certified Diamond Dealers in Canada only.
For every 50 wrappers a collector shares with the CDD, the shop can send it in to UD’s Canadian Fulfillment Center where they will receive one redemption pack with five red-bordered parallel cards and one All-Star insert (50 total subjects). The packs have been completed and will be sent out immediately as wrappers come in.
Here’s the updated release schedule for some other Upper Deck products:
2011 Exquisite Collection Football – 8/12/12
2012 Goodwin Champions – 8/14/12
2012-13 NHL O-Pee-Chee – 8/14/12
2012 SP Authentic Golf – 8/28/12
2012 Fleer Retro Basketball – 9/6/12 (this should be the final shift for this product)
2011-12 NHL The Cup – 9/11/12
Alabama Football – 9/25/12
2013-13 NHL Artifacts – 10/2/12