What’s Hot in the Shop: Panini Limited’s Luster Lives On

by Mike Fruitman

This week, hobby shops saw the return of a familiar popular product, 2012 Panini Limited.  Just like last week with Crown Royale, initial concerns of being able to sell post Luck and RGIII playing releases seem to be as bogus as some of those pass interference calls that went against the Denver Broncos.

My store started with one direct case and within three hours, all 15 boxes were shredded.  The second case that hit on Friday did was not long for my shelves either.  Once again, all seven cards in the packs are individually numbered with three of the singles being signed, having relics or in the case of Material Phenom Autographs, Jumbo Jersey Numbers Prime Signatures, Jumbo Jersey Prime Signatures NFL Shields, Rookie Jumbo Jersey Numbers Prime Signatures or Team Trademarks Signature Materials, both an autograph AND a jersey swatch.  Not bad for around $100.

Panini used the Way Back machine to return the popular Hogg Heaven autographed football material set.  It brought me back to the nineties just by seeing that name.  These gems are individually numbered out of only ten and feature some of the most popular rookies on the planet.  Check this one out.  A partial checklist includes fan favorites like the above mentioned QBs and Trent Richardson, Doug Martin, Russell Wilson and Ronnie Hillman.

The monster rookie class also gets the 1/1 treatment with the Rookie Lettermen set.  Each player has a complete set of signed letters that form their last name.  I wonder if anyone will take on the ten letter challenge of “RICHARDSON” or “GRIFFIN III”.  Personally I am not even sure if I could buy a vowel.

The Limited Cuts cut signature cards get another go at it and some of the immortals that get the 1/1 treatment include Tom Landry, Art Rooney, Doak Walker, Paul Brown, George Halas, John Mackey and more.

Loads of living legends also enjoy having 1/1 autographed cards and I would love to see any of the following greats emerge from any of my boxes.  How about owning the only copy of signed cards from John Elway, Joe Montana, Barry Sanders, Emmitt Smith, Hines ward and others?

There are also 1/1 NFL Shield Jumbo Jersey Prime Signatures of the 35 rookie invitees to the NFL rookie premiere photo shoot, but since none of them have been listed on ebay at the time of this piece, we will just have to use our imaginations for the time being.

This week after the Broncos and Russell Wilson were additionally eliminated from the playoffs, I figured that Limited would crawl out of my store, but clearly my store’s collectors had something else in mind.  Now to just hope my distributor does not limit me from bringing in another case.

Mike Fruitman owns Mike’s Stadium Sportscards in Aurora, Colo.  You can read his column here every week, focusing on what products are selling best in hobby shops. See his eBay listings here. Enjoy new arrivals and big hits from Mike’s on Twitter.  Mike’s is always looking for more friends on Facebook  and you can email him at  [email protected].


  1. […] you're chasing a Luck or RGIII auto from a fresh box of Topps Chrome, or indulging in the newest Panini Limited offering, spread the word and tear open a pack for […]