Upper Deck Still Believes LeBron Will Be Hot Seller

He didn’t make very many friends in Cleveland.  Fans in most other parts of the country weren’t crazy about his move to Miami either.

Upper Deck blog

Whatever positive vibe LeBron James was giving off seems to have faded heading into next season.

Or has it?

Upper Deck, which has an exclusive autograph arrangement with James, recently spent time collecting his signature on a boatload of memorabilia it plans to offer on is Upper Deck Authenticated website.

There will be no ‘decision discount’.

CNBC’s Darren Rovell has the scoop.