Upper Deck Releases 2010-11 Victory Hockey

Although it‘s been only eight weeks since the Chicago Blackhawks recorded the franchise’s first Stanley Cup championship in 50 years, Upper Deck has gone back to work with the release of its 2010-11 Victory Hockey set.  It’s the first hockey card release for the upcoming season.

A 250-card collection, Victory Hockey provides collectors with the first rookie cards of any players who made their debuts at the end of the 2009-10 NHL campaign and guarantees at least one rookie card or superstar insert card in every pack.

“We were thrilled with last year’s outstanding rookie crop and there were several first-year players who made it up to their team’s roster and even made an impact in the postseason,” said Upper Deck Hockey Brand Manger Josh Zusman.

The insert chase begins with “Victory Rookies” falling at an average of one in every two packs. Standouts like Toronto forward Nazem Kadri, Montreal’s versatile defenseman PK Subban and Ottawa’s stellar blue-liner Jared Cowan are just some of the upstarts from last season who made their presence felt.

“Game Breakers” and “Stars of the Game,” both falling at a rate of 1:4 packs, combine to deliver a 1:2 packs average hit.  Proven players like Alexander Ovechkin, Ilya Kovalchuk, Sidney Crosby and Dany Heatley, along with  rookies like John Tavares and James van Riemsdyk from last season, are part of the “Game Breakers” lineup.   Veterans like Martin Brodeur, Jarome Iginla, Roberto Luongo and Joe Thornton are all spotlighted in “Stars of the Game.”

There is also a pair of set parallels: the rare Gold version (base cards, 1:36 packs; and rookie cards, 1:144 packs) and the scarcer Black variation.

Upper Deck’s 2010-11 Victory Hockey includes six cards per pack and 36 packs per box, and is currently available on hobby and retail store shelves.

Boxes, cases of Victory are already online.