From sticker-filled trucks being stolen to sales figures deep into the millions, World Cup soccer stickers are a 44-year-old mania the baseball card industry only wishes for.
fifa world cup
May 12, 2014 ByDecember 8, 2011 By
Former Upper Deck exec Martin Welling has joined Panini, charged in part with making sure new products make their release date.June 14, 2010 By
True fans are hard to find in the States, but Panini hopes fre packs and soccer- loving kids might push sales of the World Cup product it’s bringing to stores.May 19, 2010 By
Upper Deck is counting on a World Cup bounce to help push sales of its newest product.