Pristine Post Cereal Panels Could Pull Plenty

The early 1960s Post Cereal baseball and football cards have been a favorite of collectors for a long time.   For those old enough to remember, they bring back memories of grocery store trips to find favorite players or cards you didn’t have.

For the younger generation, they’re a nice little challenge, with affordable star cards.

While the cards are not rare today, because they were cut out by children and often exhibit rough cuts that intrude on the card’s borders, they are difficult to find in high grade. While grading was not a concern then, this set, with its condition sensitivity, is a favorite of today’s graded card collectors.  The cut versions are fairly common but finding full cereal box panels with the cards together is rare.

Post Cereal panelJust Collect Inc.  recently acquired a hoard of some of the best 1961 Post panels to hit the hobby in awhile.  Bright, white borders and an almost-new overall appearance have had bidders interested with the auctions set to close this weekend.  It’s almost hard to fathom someone carefully cutting the boxes into complete panels and finding a way to store them in such a manner that they show limited wear even after nearly 50 years.   The company has eight different panels available, all obtained as part of an estate consignment.

“This collector was interested in regional and oddball issues, variations and such,” said Just Collect’s Scott Greenwald.  “Years ago and long before professional grading, he noticed people were buying the Post panels and cutting them down.  He intentionally bought panels to keep intact as they became more scarce.  He stored them flat, in a cool dry place, which is the perfect method of storing cards.”

1961 Post Cereal uncut panel“Uncut panels like these are not often seen on the market, and because each card has the potential to grade a Gem Mint 10 if cut out, the panels are sought after by graded and ungraded collectors alike.”

The 1961 Post set consists of 200 cards.  Each back panel contains six or seven cards.  With three days left in the auction, some of the panels have already surpassed the $100 mark and are expected to go significantly higher.

“It will be very interesting to see who wins these auctions,” Greenwald said.  “Collectors will be interested in preserving the panels in their original form, where as investors and dealers will be more interested in cutting them down and seeking high grade PSA and SGC examples.”

You can see the panels among over 7300 items currently up for bid.  You can see the listings here.