Panini Strikes Deal with Cowboys for Game Used Gear

Panini America has reached a multi-year agreement with the Dallas Cowboys to be the franchise’s exclusive provider of game-worn memorabilia through its Panini Authentic memorabilia division.

“We’re honored to be able to partner with the Cowboys for a meaningful relationship that allows us to obtain rare and valuable game-worn memorabilia directly from the team, offering fans and collectors ironclad authenticity and peace of mind,” said CEO Mark Warsop.

Dez BryantThe new relationship begins with the start of the 2014 season, when Panini America will make rare game-worn items available to the public directly through the Panini Authentic website; the company also will incorporate game-worn memorabilia into its roster of NFL-licensed trading card products.

“The most impressive aspect of this agreement is that we found a partner in Panini America that cares as much as we do about protecting and enhancing the integrity and authenticity of our game-worn memorabilia,” said Jerry Jones, Jr., Executive Vice President and Chief Sales & Marketing Officer of the Dallas Cowboys.

Panini also has exclusive memorabilia arrangements with Kobe Bryant, Kevin Durant, Blake Griffin, Kyrie Irving, Andrew Luck, E.J. Manuel, Johnny Manziel, the Dallas Mavericks and Denver Broncos.