Panini Dusts Off ‘Select’ Brand

Collectors who grew up in the 1990s probably remember when Pinnacle Brands released its ‘Select’ brand. It continued through Now, it’s coming back for a 21st century encore/makeover.

Panini America announced Thursday that it will release 2012-13 Select Basketball in late March.

The company showed off some preliminary images and information including the application of its Prizm printing technology to some of the cards in the new Select product.

Select Basketball will be a slightly higher end product, with an SRP of $10 per pack.  There will be two seven-pack inner boxes within each 14-pack box, which will deliver a total of four autographs, four Prizms and six additional inserts.

The ‘double rookie class’ will be highlighted again as Panini packs 100 different hand-signed rookie cards in the product

Product highlights will include a whopping 325-card base set including 75 rookie cards holding either an autograph or an autograph and memorabilia swatch.

Also included are several different inserts which will have rare parallel versions including 1/1 Black Prizms.

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