One of the sports memorabilia industry’s big fish has swallowed a whole team. The Texas Rangers and Fanatics Authentic, the memorabilia division of Fanatics, Inc., have entered into a multi-year partnership to sell the team’s game-used and game-worn memorabilia.
Beginning this season, Fanatics will offer jerseys, bats, baseballs, lineup cards, bases, and other game used items.
Fanatics Authentic is the new memorabilia division of Fanatics, Inc., which is among the top online sellers of autographed memorabilia and hosts major sports card/autograph shows.
The partnership includes four kiosks at Globe Life Park in Arlington, where Fanatics Authentic will sell and auction memorabilia. In addition, Fanatics Authentic has signage in-park and throughout the parking lots and the picnic pavilion. It will also sponsor a Patriotic Giveaway promotional night on Wednesday, September 11 versus the Los Angeles Angels. Fan voting will occur this month to select the specific giveaway item.
“The Texas Rangers are pleased to be entering into this partnership with Fanatics Authentic,” said Joe Januszewski, Executive Vice President, Business Partnerships and Development. “As our official game-used memorabilia partner, Fanatics will provide Rangers fans with a bevy of unique and exclusive Rangers collectibles. As a long-time licensee of Major League Baseball, Fanatics Authentic has the expertise and commitment to deliver a first class product and experience to our baseball fans.”
“We’re very excited to partner with the Texas Rangers,” said Ross Tannenbaum, President of Fanatics Authentic, “and we look forward to offering fans unique products that preserve fond memories of attending a baseball game for a lifetime.”