eBay released its latest seller update on Tuesday, a laundry list of changes that reward fast turnaround times, good descriptions and good scans and photos.
The company, which now boasts more than 100 million active buyers, will no longer charge for multiple pictures as of July 2. Currently, eBay listings include one free picture, but nominal charges for multiple images for most regular sellers. All sellers will receive free zoom and enlarge as well.
For those who don't have a decent scanner, use a cell phone to take photos (and aren't very good at it) or don't think photos are all that necessary, the changes could be bad news. By the fall of this year, eBay will require all listings to have at least one image included and those images will have to meet 'quality standards' set by the company. While the latter isn't expected to be too rigid, photos will have to be at least 500 pixels on the longest side.
eBay will reward sellers who provide good descriptions with higher rankings in search results.
The 'Top rated seller' program will be easier to access but expectations will be higher:
- Starting with the June 20 evaluation cycle, to achieve and keep your Top-rated seller status, tracking information or a Delivery Confirmation number must be uploaded to eBay on at least 90% of your shipments to US buyers within your stated handling time. Start uploading your tracking by May 1 to make sure you qualify on June 20.
- Starting June 1, only those listings from Top-rated sellers that include 1-day or same day handling and a 14-day or longer return policy with a money-back option will qualify for the greatest average boost in Best Match and 20% final value fee discount.
- You can choose not to offer 1-day handling or a 14-day or longer returns on some or all of your listings. Based on your great track record, all your listings will continue to receive some additional exposure and a Top-rated seller badge. But only your listings with both of these services will receive the maximum exposure and 20% final value fee discount.
- Also starting June 1, the annual sales requirement for Top-rated status will be lowered from $3,000 to $1,000 to expand eligibility to more sellers who provide great service.
Special limited-time offer—extra 5% discount to help you get started
From March 1 through May 31, Top-rated sellers get a bonus 5% final value fee discount for listings with 1-day handling and minimum 14-day return policy with a money-back option. Plus your usual 20% Top-rated seller discount will still be applied on these and all your listings.
Click here to learn more about the changes.