Collectors can send in 36 wrappers from hobby boxes or 10 HTA Jumbo wrappers in exchange for a special 5-card pack of 60th Anniversary Black Diamond cards.
In addition, Topps is seeding 34 different on-card autograph cards (#’d to 60), featuring subjects from the original 1952 Topps set, into the packs.
There are 60 cards in the regular 2011 Topps wrapper redemption set, meaning collectors will have to buy a lot of boxes to complete the set or be prepared to buy what they need.
The program is similar in nature to what the company has offered in its most recent products, including 2010 Topps Chrome. 2011 Topps Series One baseball is set for release sometime next week.
The wrapper redemption address is:
PO BOX 2008
Duryea, PA 18642
ATTN: Topps Baseball Series 1 Promotion
Collectors are encouraged to group their wrappers and send in one package. The promotion ends August 1, 2011.