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Robert Edward Auctions

1961 Post Cereal Set Quirky but Cool

Post Cereal turned the world of young fans upside down in 1961 by putting baseball cards on the back of their cereal boxes.


It came from a time when baseball cards weren’t investments–just something you  bought at the store–or  cut from the back of a cereal box. 

Post Cereal entered the fray  with its 1960  series, but really got serious in 1961 when the company put together  a 200-card set  that kids when crazy over.  It was the first of a three-year run  for  the cereal maker.

The ’61 Post Cereal set is full of variations–and superstars.  It’s an attractive issue for those putting together PSA-graded sets according to writer Kevin Putnam.

About Rich Mueller

Rich is the editor and founder of Sports Collectors Daily. A broadcaster and writer for more than 30 years and a collector for even longer than that, he's usually typing something somewhere. Type him back at [email protected].

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